projects detail

Behind the Counter (Staff / Vibe)

Revitalized a glamour brand's channels using bespoke strategies, media buys, and influencer alliances.

Platforms

Category

Culture

Timeline

2 Months

Key focus

Accessory Spotlight

Year

2025

The Challenge

Our glamour client featured premium accessories but dealt with fading engagement and plateaued growth online. We assessed their presence, uncovering inconsistent aesthetics, neglected trends, and sparse community ties.

Covering influencer relations to paid media, the brand sought a fresh approach to shine in a crowded space. Our team highlighted deficiencies in content strategy and management oversight.

We formulated trend-aligned fixes, ensuring cohesion with the brand's luxurious identity.

Efforts prioritized data to nurture devoted followers and amplify appeal.

Our Strategy

We rolled out an integrated overhaul, starting with strategic planning to sync with fashion cycles. Creators designed elegant content, focusing on polished imagery and narratives that evoked aspiration.

Employing paid media tactics, we pinpointed affluent audiences for impact. Influencer partnerships with lifestyle figures delivered sophisticated endorsements.

Community growth included event tie-ins and proactive social management.

Refinements based on insights guaranteed enduring success and collaborative execution.

The Results

We attained stellar progress, fortifying the brand's online stature notably.

112K

Reels viewership

Glam-style reels showcased vibrant beauty looks to wide audience.

112K

Reels viewership

Glam-style reels showcased vibrant beauty looks to wide audience.

112K

Reels viewership

Glam-style reels showcased vibrant beauty looks to wide audience.

290%

Engagement

Stylish posts ignited shares, saves and positive viewer reactions.

290%

Engagement

Stylish posts ignited shares, saves and positive viewer reactions.

290%

Engagement

Stylish posts ignited shares, saves and positive viewer reactions.

215%

Followers Growth

Beauty lovers joined fast — following glam-style content eagerly.

215%

Followers Growth

Beauty lovers joined fast — following glam-style content eagerly.

215%

Followers Growth

Beauty lovers joined fast — following glam-style content eagerly.

Want to see what would work for your restaurant?

We’ll send you a free, no-pressure content plan tailored to your restaurant.

Want to see what would work for your restaurant?

We’ll send you a free, no-pressure content plan tailored to your restaurant.

Want to see what would work for your restaurant?

We’ll send you a free, no-pressure content plan tailored to your restaurant.